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An evolving Media Ecosystem
Across the world, the media ecosystem is changing - technology, thoughts and the things we care about are in a flux. In response, our approach is geared to support the media with better tools, approaches, and ideas to respond to these changes.

OUR IDEA
We are a team of researchers, writers, and communicators working together to rethink how media can be better used to promote development. We use context driven approaches to drive media solutions into sustainable practices.

OUR APPROACH

Design Research
Realizing that our mission requires better understanding and support of contextually driven interventions, we approach each task with open-mindedness towards shared solutions.
Digital Content Development
We work with a collage of people, leveraging an array of ideas to achieve shared objectives.
Media Support Services
We move from thoughts through process, to prototypes and products. In our past projects, we have combined a variety of methods to support media actors working in and across Nigeria.

Our
Story
Get to Know Us
We are owned and managed by the Incorporated Trustees of the Udeju People's Association. Udeju is a an Igala word which means 'to be alive'.